Guide for artists

QR code for artwork: what should it open?

A QR code near an artwork should open a public artwork story page, not a random file or generic homepage. That page can show the story, details and artist note without making the wall label crowded.

Why it matters

Why use a QR code for art?

A physical label has limited space. A QR code lets you keep the label calm while giving interested visitors the full story and artwork details. This works well in exhibitions, artist open days, art fairs and private collections.

Quick option

Create a simple QR label first

Need something quick? Use the free PieceStamp QR label generator to create a printable artwork label with title, artist name, year and QR code.

Create a free QR label
Steps

How it works

1

Create the artwork story page

Add the artwork image, title, artist name, story, year, medium, dimensions and useful links.

2

Add the QR story tag

Place the QR code near the artwork on a label, card or exhibition tag.

3

Visitors scan and read

The scan opens a mobile-friendly public artwork story page with the right context.

Avoid this

Common mistakes

  • Linking to a generic homepage where the artwork is hard to find.
  • Leaving no context when the QR is scanned later.
  • Using a page that is not mobile-friendly.
  • Forgetting a clear artwork title or artist name.
  • Showing private buyer details publicly.
  • Printing the QR code before testing it on a phone.
PieceStamp

Want the QR to open something more beautiful?

With PieceStamp, the QR story tag opens a calm public artwork story page from your artwork archive, while private collector certificates stay separate after sale.

Learn more about QR story tags
  • Public artwork story page
  • QR label for visitors
  • Try-at-Home wall preview
  • Private collector certificate after sale

Questions

FAQ

Can I put a QR code next to a painting?

Yes. Many artists use QR codes to give visitors more information without overcrowding the physical label.

What should the QR code open?

Ideally, it opens a dedicated artwork page with the story, image, details and artist note. Linking only to a homepage is usually less clear.

Do I need NFC?

No. A normal QR code is enough for most visitors and artists to understand. PieceStamp focuses on the story page and artwork information behind the code.